Question 1

What is Multify and how does it work?

Accepted Answer

Multify is an AI-powered lead discovery platform that finds high-intent buyers in social media conversations. Our AI scans YouTube, Reddit, and Hacker News for people describing problems your product solves, then generates authentic, context-aware replies that convert.

Question 2

How do I get started with Multify?

Accepted Answer

Sign up for free, create your company workspace, set up your brand profile and ICP (Ideal Customer Profile), and start discovering leads. No credit card required.

Question 3

What can Multify help me achieve?

Accepted Answer

Multify helps you find warm leads who are already looking for solutions like yours. Instead of cold outreach, you engage people in real conversations where they've expressed a pain point your product solves.

Question 4

Do I need technical skills to use Multify?

Accepted Answer

Not at all. Just describe your product and ideal customer, and Multify does the rest. The ICP Builder guides you through a simple 5-step wizard, and the AI handles all the searching and reply generation.

Question 5

How does Multify find leads from social media?

Accepted Answer

Our AI Lead Discovery agent searches YouTube comments, Reddit threads, and Hacker News for people actively discussing problems your product solves. It filters spam, scores comments by relevance, and classifies leads as hot, warm, or cold.

Question 6

Which platforms does lead discovery support?

Accepted Answer

Currently, Multify scans YouTube comments, Reddit threads, and Hacker News discussions. More platforms are on our roadmap.

Question 7

Is the lead discovery approach considered spam?

Accepted Answer

Absolutely not. Multify generates value-first responses that genuinely help people. Instead of 'Check out our product!', we craft replies like 'Great question, here's what worked for us...' Our filters automatically detect and prevent spammy language.

Question 8

How are leads scored and classified?

Accepted Answer

Each lead is automatically scored based on buying intent signals, relevance to your ICP, and engagement potential. Leads are classified as hot (high purchase intent), warm (moderate interest), or cold (general awareness) for easy prioritization.

Question 9

How much does Multify cost?

Accepted Answer

Multify offers a Free plan with 5 credits and a Pro plan at $12/month with 100 monthly credits. Each lead search costs 2 credits.

Question 10

What can I do on the free plan?

Accepted Answer

The Free plan includes 5 credits for lead searches, 3 daily AI lead searches, smart AI replies, access to the Marketplace, and community support. It's a great way to experience the platform before upgrading.

Question 11

Can I buy extra credits without upgrading?

Accepted Answer

Yes! We offer credit packages: Starter (50 credits for $15) and Creator (150 credits for $39). Buy them anytime to top up your balance.

Question 12

Is there a money-back guarantee?

Accepted Answer

We want you to love Multify. If the platform isn't right for you, contact our support team and we'll work out a solution. You can cancel your Pro subscription at any time through the Stripe billing portal.

Question 13

What is the ICP Builder?

Accepted Answer

The ICP (Ideal Customer Profile) Builder is a 5-step wizard that helps you define exactly who your target audience is: their pain points, buying triggers, keywords, and context. This profile powers smarter and more accurate lead discovery.

Question 14

What is the Marketplace?

Accepted Answer

The Marketplace is where you can showcase your products and services to the entire Multify community. It's a built-in store that increases your visibility and helps other users discover what you offer.

Question 15

How does lead scoring work?

Accepted Answer

Multify uses AI to analyze each lead's buying intent, relevance to your ICP, and conversation context. Leads are automatically classified as hot, warm, or cold with a relevance score, so you focus on the most promising opportunities first.

Question 16

Does Multify support multiple companies or brands?

Accepted Answer

Yes. Multify supports up to 10 companies per account with multi-brand profiles. Each company has its own leads, ICP, brands, and settings — perfect for agencies or multi-brand businesses.

Question 17

Is my data safe on Multify?

Accepted Answer

Yes. Your data is stored securely and never used to train AI models. We use industry-standard encryption and secure authentication. Your data belongs to you.

Question 18

How does authentication work?

Accepted Answer

You can sign up with email/password or use Google or LinkedIn OAuth for one-click login. Your sessions are securely managed with refresh tokens.

Question 19

Can I delete my data?

Accepted Answer

Absolutely. You have full control over your data. You can delete individual items, companies, or your entire account. We believe in data ownership.

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